Web Design Questionnaire

There are several pages to this form. You can "Save" it if you need to complete it later. When you click "Save", you will be provided with a link to visit later to resume your entry. You can also ask the system to send you an email with that same link.
Name*
First Last
Phone*
Address
Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country
Email*

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If you have not already registered a domain name or signed up for hosting that's just fine. I can assist you there as well. Simply click "Next".
Business Name
Please describe your business in a few sentences.
This should be along the lines of your elevator pitch and will likely be included in your website copy in some form or other.
URL

If you've already reserved a domain name, or have an existing website, enter the URL here.
Website Host

If you have already signed up for a hosting account somewhere, please indicate where here. If you have not, it's perfectly fine. I can advise on hosting solutions as well.
Do you have a slogan or tagline that clearly describes what you offer in terms of benefits or features?

Don't freak out over this one! It’s okay not to have a slogan, or have one so simple that it sounds dumb. I've done business with a home repair guy whose company slogan was, “We Do A Better Job.” And he did.

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What is there about you and your background that sets you apart for a special (niche) group of potential customers?
This question is intended to get you thinking a bit about your business. Your answer could be something very simple like "I've been in business twice as long as any of my closest competitors" or "my average customer stays with me for at least 10 years".
What solutions does your business provide to your potential clients?
Why do you believe site visitors should do business with you rather than with a competitor?
Let's face it...your competitors are only a click away for your potential clients. What makes your product or service memorable? What makes it stick out?
Please describe your potential customers. Pay special attention to their income, interests, gender, age, even type of computer they use, e.g., old with dialup account or newer with broadband. If your website is a business-to-business site, what sort of companies are you hoping to attract?
This is a demographics question. If you need some help narrowing in on your demographic, you might start here.

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What is your budget for this project?*
Who are the decision makers on this project?

List all persons who will need to be included in project approvals.
What is the turnaround time for making a decision?

The fewer people that have to weigh in on things, the faster the project can move forward through it's various stages and be completed.
What is your deadline?

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List (at least) 5 websites you like and what elements you especially like.*
Website URL What do you like about it?
Have you researched your online competition so you have an idea of what you do and don’t want on your site?
What do you NOT want on your site in terms of text, content, etc.?
Are there colors you do NOT want in your website?
Are there colors you DO want?

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Do you have a logo?
- Yes
- No
Please upload your logo here.
Max. file size: 512 MB.
The highest-quality file you can provide, the better. If you have the original Illustrator (.ai) or Photoshop (.psd) file, or any other original layered version, that would be ideal.
Do you need to have a logo design/redesign included in this project?
- Yes
- No
(logo design is a separate charge from website development and design)
Provide links to websites with logos you like, and explain what you like about them.
Website What do you like about the logo?

Note that the logos do not need to be related to your business niche. It could be the colors of a logo, the "flow", the font, the layout, anything.

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These are questions that will help me make sure your site is set up for the best chanced at being higher in search engine results. Note that I cannot guarantee search engine results for any website. While I can assist in making sure your site is optimized as much as possible, it is an ongoing process and will depend on a number of other factors, including regular updating of your site, and activity on social media platforms)
If you were using a search engine, what words or phrases would you use to find your site? Which of these words or phrases is most important? Second? Third?
Word/Phrase Level of importance - on a scale of 1-3
Other than what search engines will produce, what methods do you have in mind to spread the word about your website?
Once your website is completed, how long do you think it will be before you begin bringing in significant business from the website?

I basically ask this question to make sure you understand that websites are not a "if you build it they will come" deal.
How do you plan to encourage repeat visitors and referrals?
When is a website like a piece of granite? When it sits there and never changes. Fortunately, there are lots of ways to keep web content fresh – blogs come to mind. Making a website refer-able is a much greater challenge. The best advice is to make it a source of valuable information. What are your specific plans in this regard?
Email
This field is for validation purposes and should be left unchanged.

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Website URL	What do you like about it?

Website	What do you like about the logo?

Word/Phrase	Level of importance - on a scale of 1-3